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What Da Vinci taught me about Internet marketing

The man tells it all; his works are some of the best in the
world – in his personality, in his inspiring accounts for
his thirst for perfection.

In the present day, Internet marketing can also be molded
as his work is comparable to yours when you work in this
kind of business. Here are some ways to let you create your
perfect niche in this Internet era.

Can you make money on the Internet and the World Wide Web?
Thousands of other small business people are making money
and saving money right now in this new communications
medium.

But if you want to set up shop on the Net, it’s important
for you to be just as professional, business-like, and
cautious as you would be in any other new venture. So I
suggest taking the time to learn the Internet and develop a
strategy.

Get to know the Internet. Do plenty of exploring. If you’re
already on the Net, you’re way ahead of the pack. I’ve run
into plenty of people who are gung ho on advertising on the
Internet before they’ve even got their own account.

You need to know what you’re getting into. Sure, you can
hire someone to set up a Web site for you. Nothing wrong
with that. But this is your business, and you should have a
good feeling for how it’s being promoted. You know your
business better than anyone else.

Be a resource. Internet users expect information. Make sure
your message is more than just hype. Be an information
provider. Participate in online discussion groups and be
helpful. Provide useful background information about your
industry, your specialties, and your areas of expertise.
You will become known as an expert on the Internet.

Use online discussion groups for “soft-selling.” Newsgroups
and e-mail discussion groups can be fertile fields for
marketing. But watch out! Most groups don’t tolerate
commercial postings.

Check your email regularly. People on the Internet expect
fast responses. I recommend checking your e-mail messages
twice a day. Respond as quickly as possible. This shows
that you’re serious about your Internet presence and that
you care.

Keep your World Wide Web site changing, so people will come
back.

Repeat visitors are more likely to become clients or
buyers, and they’re more likely to recommend your site to
others. To draw users back to your site, you need to keep
it changing. Update your material. Add new features, new
resources, and new information.

Use correct spelling, punctuation, and grammar. Project a
professional image by correct writing. Even if it’s a lowly
e-mail message, double-check it for typos or vague
language.

Include a clear call to action in your message.

What do you want the user to do after he or she has seen or
heard your presentation? Purchase a product? Request a
proposal and price quotation? Join a mailing list? Ask for
more information?

Let them know what you want them to do and ask them to do
it in clear, direct terms. Make it easy for them to
respond. Set up a response mechanism — a direct e-mail
link, a form to fill out, a button to click. The more
direct and immediate, the better. A phone number, a fax
number, or a postal mail address is a second choice, but
better than nothing.

Promote your Internet presence through offline channels.

Let your regular customers and the public know about your
Internet presence. Put your email address and URL on your
business cards, stationery, ads, brochures, packaging,
signs — anything you can think of. Send out press
releases. Get the word out.

Marketing over the Internet and the World Wide Web can
bring results in the form of leads, direct sales,
publicity, and image-boosting. Get to know the medium. Work
up a sound strategy. Seek out appropriate online marketing
methods that will get your selling message across while
respecting other Internet users. As Da vinci strived for
perfection to gain success, so should you. Never leave any
stone unturned. Da Vinci had success that brought his name
centuries upon centuries of publicity; you should emulate
this.

What Da Vinci taught me about Internet marketing

The man tells it all, his works are one of the best in the world, in his personality, His inspiring accounts for the thirst for perfections, his works, I cannot agree more on how it will let you make works like him.

In the present day, internet marketing can also be molded thru his work being comparable to your own ways in this kind of business. Here are some ways to let you create your perfect niche in this internet era.

Can you make money on the Internet and the World-Wide Web? Thousands of other small business people are making money and saving money right now in this new communications medium.

But if you want to set up shop on the Net, it’s important for you to be just as professional, businesslike, and cautious as you would be in any other new venture. So I suggest take time to get to know the Internet and to develop a strategy.

Here in this free report I’ll clue you in on a few vital tips that will give you a good head start.

Get to know the Internet. Do plenty of exploring. If you’re already on the Net, you’re way ahead of the pack. I’ve run into plenty of people who are gung ho to advertise on the Internet before they’ve even got their own account.

You need to know what you’re getting into. Sure, you can hire someone to set up a Web site for you. Nothing wrong with that. But this is your business, and you should have a good feeling for how it’s being promoted. You know your business better than anyone else.

Be a resource. Internet users expect information. Make sure your message is more than just hype. Be an information provider. Participate in online discussion groups, and be helpful. Provide useful background information about your industry, your specialties, and your areas of expertise. You will become known as an expert on the Internet.

Use online discussion groups for “soft-selling.” Newsgroups and e-mail discussion groups can be fertile fields for marketing. But watch out! Most groups don’t tolerate commercial postings.

Check your e-mail regularly. People on the Internet expect fast response. I recommend checking your e-mail messages twice a day. Respond as quickly as possible. This shows that you’re serious about your Internet presence and that you care.

Keep your World Wide Web site changing, so people will come back.

Repeat visitors are more likely to become clients or buyers, and they’re more likely to recommend your site to others. To draw users back to your site, you need to keep it changing. Update your material. Add new features, new resources and new information.

Use correct spelling, punctuation, and grammar. Project a professional image by correct writing. Even if it’s a lowly e-mail message, double-check it for typos or vague language.

Include a clear call to action in your message.

What do you want the user do after he or she has followed your presentation? Purchase a product? Request a proposal and price quotation? Join a mailing list? Ask for more information?

Let them know what you want them to do, and ask them to do it in clear, direct terms. Make it easy for them to respond. Set up a response mechanism — a direct e-mail link, a form to fill out, a button to click. The more direct and immediate the better. A phone number, a fax number, or a postal mail address is a second choice but better than nothing.

Promote your Internet presence through offline channels.

Let your regular customers and the public know about your Internet presence. Put your e-mail address and URL on your business cards, stationery, ads, brochures, packaging, signage — anything you can think of. Send out press releases. Get the word out.

Marketing over the Internet and the World-Wide Web can bring results in the form of leads, direct sales, publicity, and image-boosting. Get to know the medium. Work up a sound strategy. Seek out appropriate online marketing methods that will get your selling message across while respecting other Internet users. As Da vinci strived for perfection to gain success, so should you. Never leave any stone unturned. Da Vinci had success that brought his name centuries upon centuries, emulate this.

We All Are Responsible For Setting The Ethics In Online

We All Are Responsible For Setting The Ethics In Online Marketing

In our world of online business, many things have gone wrong. In fact, something has gone terribly wrong. In the chase for wealth and success, business ethics have not so much fallen by the side of the road, as they have been worn to shreds, trampled on, and burnt to ash. At one time, perhaps there was a loose form of rule that applied, but now there only exists forms of chaos, greed, and hype. Maybe your little corner of the Internet is not quite this bad, but for most — especially our prospective customers — this is a daily online occurrence.

Business ethics require integrity. Integrity refers to reliability, consistency, and wholeness,. Ethical businesses take care of people with esteem, honesty, and integrity. They maintain their promises, and they honor their commitments.

The global, international concept of business is primarily based on the tenet of competition for limited assets. This results in the routine of getting the most out of one’s gains at the expense of other people. This, in due course, has the outcome of creating a class structure of those who have, and those who have not. This is really equal to ” eradicating the enemy” — effectively, other human beings. This could even be viewed as a form of suicide, if we take into account the old cartoon character, Pogo. He is famous for saying that the enemy is Us.

A model of ethics is based essentially on moral principles. That is, the principles of right and wrong, as determined by the core human standards that we, as human beings, hold treasured in our hearts. These are underlying values of love, compassion, fairness, honesty, reverence, peace, joyfulness, success, harmony, beauty, and so many more of the greatest things in the experience of humankind.

Many of the ethical concerns that we may face are not clearly black or white. In actual fact, two people facing the same question could quite possibly make divergent decisions, while also judging that they each have made the best principled decision. Why? Because ethical judgements are established in accordance with ones moral character. When it comes to honorable behavior, we each march to the beat of different drummers, and as such, will make different decisions that are poles apart, on similar issues.

In our new millennium with its expanded technologies, no one would debate that business ethics are being dissected now, more than ever. The Internet is not unaffected when it comes to the subject of ethics — security of personal data, spam, privacy, and general considerations of trust are all factors with which the genuine online marketer must learn to contend.

We need to begin by remembering that appropriate marketing ethics in the offline world apply in the online world, just as much. For example, false advertising is still something that just shouldnt be done. Simply put, never, ever attempt to hoodwink your customer, be prepared to support your claims, and always deliver on what you promote. That which you sell has got to have the exact qualities of what you claimed it to have.

Business ethics require a business plan. Without one, your promotionals as well as your product, tend to be loose as a goose. A company’s ethics are built on its self image, its vision for the future, and its stance in the community. Business ethics do not take place in a vacuum. The more succinct the company’s plan is for profits and service, growth, and stability, the more tenacious its commitment is, to ethical business practices.

As a business owner you must set your acceptable level for ethical behavior. Make integrity a mainstay value; be honest with your customers and employees; always follow the rules; never bargain with your principles; and remember — the right thing is not always the reverse of the wrong thing. Follow the things in this short paragraph, and your customers will respect you. Your employees will keep on being loyal. These are essential ingredients to a thriving business.

While we can point accusatory fingers at corporations, lawmakers, and those in political places, we each have a personal accountability to be part of the cause and solutions for the ethical fabric of our everyday lives. So, how can we support one another in these raging disputes? What can we do to assist each other so that we all can arrive at ethical decisions, and conduct ourselves in the best ethical manners?

Again, Id like to repeat that there is never a compromise for ethical standards. Not only is this important on an unseen, deeper level, it is also a basic component of long-term business or personal success. A breach of ethics does absolutely nothing to help a home-based business — small and therefore more vulnerable — but it does risk destroying what youve worked so hard to establish.

Every ethical business person should be encouraged, even challenged, to stand up and make your voice heard when you come in contact with unethical behavior. You not only have the right to do this, you truly have the responsibility to do so.

Life is just too short for wasting time with people who are not trustworthy and believable in their actions.

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Note you can use this article in order to ptomote

Note you can use this article in order to ptomote
Rebecca Hagel’s Missing Link

New & Creative ways to create an income/ How you can sell your experience

You dont need a degree, long sales letters to write, or any hype, but just building good strategies that can promote wealth. Of course, you dont want to read an additional long sales letter and it doesn’t mean you have to write one either. It is time to cut to the chase.

If you need a guide to create new ways, you can read the book “Missing Link.” This is a famous ebook that teaches you the proper way to build a beneficial and profitable mailing list. This has outdated building techniques that you should prevent and avoid. This will show you tips on how to make money with the use of your present list and website.

It is refreshing to know that you can read through a lot of useful pages that can help you create ways and come up with clear ideas on how to increase your profit easily. In this book, you can find a way to instantly build up a mailing list of the people who can benefit from your products.

In order to come up with creative ways to effectively make your income, you must take note of the following:

You should be able to tell people whats new and whats hot in your business. In order to become well-known and bring out to the people what you have, you must have an effective way of mailing them the list of your products so that they cannot resist checking them out. If you have consistent customers, you should not miss out any because they are the reason why your sales are present.

You must come up with an easy way to attract the people with your products and services so that in return, you can have your investment and money. If you don’t attract people, for sure you will have no way to increase your profit and brand name.

You should know how to stop the holes that you can find in your site. This is important so that you will not be wasting any time over some not-so-important and invaluable things. The bad thing is that you will not only waste your time, but also spend your dollars over it. This is quite depressing and miserable. Remember to keep the most important things in mind so that you can handle your focus.

You must learn how to raise money and keep some in your pocket by improving your ratio in conversation quickly and easily. This wont even cost you a penny. Money handling is very important. You should know how to divide the priorities and keep some aside.

You should know how to make your advertising dollar go even farther. If you can provide the people with some hints and extra services, for sure you will get their attention and they will be attached to you.

You must have free ebooks and reports to give away to the people. This will make everything easy and systematic. Make easy-to-read ebooks that are worth reading.

Provide easy steps in your ebook which offer marvelous ways on how to claim profitable cash immediately.

In reading this book, you will have all your problems solved in no time. Plus, you can have the chance to have the craziest contest prize you can imagine. You can have tips and hints on how to get a promotion that the other successful businesses have already had, which caused a sales avalanche for them. You can’t wait to know that. In reading the book, you are on your way to learning those secrets. You will find out soon that you can apply it too. You will know the behavior of your customers and study how they want services and offers. If you master their behavior, you will be able to successfully bring out the best in your marketing, which is enough to convince them.

People in the business world have encountered all the means and ways to keep up with stunning strategies. They have gone through all the twists and turns in the world of business.

The people who have finished reading this ebook have approved Missing Link as being helpful and ground-breaking for publishers and webmasters who are starting out.

4 Tips on Selling Infoproducts without Comprising Your Ethics

More and more people are getting turned off the idea of buying infoproducts because they end up paying for works that rarely match, much less surpass, the hype that was used to market them. But you can make a difference if youve got infoproducts that are truly worth their value. If you truly believe in your infoproducts worth then you should push through with marketing it and set an example for online marketers to follow.

Here are a few ways for you to market your infoproducts without compromising your ethics:

Tip #1 You can create hype without being dishonest. Many online marketers use hype to sell their infoproducts, not knowing that the more unbelievable their claims sound, the more theyre pushing their clients away. And the few people who do fail for it will of course learn the truth soon afterwards and consequently rant about it. But you wont make the same mistake, will you?

If you want to create hype about your infoproduct, thats not a bad goal to have. Whats bad if you result to lying about your infoproduct. But if your infoproduct is truly as good as you want people to believe then why lie? What you just need right now is the best choice of words. Take out your dictionary and thesaurus and start looking for words that would make a perfect fit with your infoproduct.

Why use a simple word like big when you can also use colossal or immense without lying? But avoid using words that are not entirely familiar to peoples ears too often. If you do, your prospective customers might just be too busy figuring out what youre saying that theyve forgotten all about your infoproduct. Choose words that have strong and powerful impact on your customers and youll be able to create hype without making your conscience wince!

Tip #2 Let your old customers speak in behalf of your infoproducts. Before launching an infoproduct to the market, you should subject it to a dry run or a performance check. Have a few trustworthy individuals try it out for themselves. You can give it to them for free in exchange of having permission to use their testimonials for marketing the infoproduct. If they like it then let the public know about it!

Tip #3 Acknowledge your sources. Many customers avoid purchasing infoproducts because the few ones theyve bought have turned out to be mere rehashes of old works. If you have utilized public domain content for your work, you must acknowledge this. But at the same time, you should also emphasize the changes and additions youve made to differentiate your new infoproduct from its origin. Clearly state as well if your infoproduct is a derivative work or a repackaged version of an old work and then back it up again with what benefits they can expect to enjoy if they purchase your infoproduct.

Tip #4 Numbers do not lie. People often trust statistical data more than they trust their own opinions. Thats why you need to come up with great, real, and most importantly of all, honest numbers to shore up the sales of your infoproducts. Digging for statistics is easier than it seems. You just have to know everything about your infoproduct and use different perspectives until you come up with an impressive and honest set of digits.

These four tips are just something you can start with as you slowly establish your honest marketing campaign. If you wish to learn more comphrensive strategies for honest marketing campaigns, drop by at http://www.usesell.com/p/thehonestmarketer/ and check out The Honest Marketer: A Guide to Ethical Internet Marketing.

Information Overload And The Internet Marketer, Part 3: The-HYPErventilating-Syndrome

It has come to my attention that the Internet and what weve come to know as Information Overload have a whole lot to do with… breathing.

So much of the large load of information that come to us has to do with HYPE, and from this combination, Ive coined the term HYPErventilate. Our only course of action is to take a deep breath and just Dive In. During your hard work of pitching it all to the curb, youre in for a bit of heavy breathing. And lastly, when youve emptied the trash, you can then breathe easy.

We have all been dealing with the increasing information load for more than two decades. Here is a quote — not from our new 21st Century, but from 1990:

“Everything from telegraphy and photography in the 19th century
to the silicon chip in the 20th has amplified the din of information,
until matters have reached such proportions today that for the
average person, information no longer has any relation to the
solution of problems. Our defenses against information glut have
broken down; our information immune system is inoperable. We don’t
know how to filter it out; we don’t know how to reduce it; we don’t
know to use it.”

~Neil Postman

Resource: http://www.eff.org/Net_culture/Criticisms/informing_ourselves_to_death.paper

Indeed, information barrages us from all directions at an amazing rate. Information overload is frighteningly easy to encounter and almost desperately hard to counteract.

Deep in the bottomless pit of newsletters, RSS feeds, personal Email consisting of family announcements and forwarded Cute Stuffs, and professional Emails, you find that you have perhaps hundreds of pieces of information to assimilate every day.

Do you literally find yourself “zoning out?” Does all of this unconnected content take away the focus from the primary information youve also received, and which has complete relevance to the here and now, and the success of your business?

It is becoming more and more complicated to sift the golden nuggets of real information from the mountains of fools gold that is the data hurled our way from all directions. You literally get lost in an avalanche of information. Of course, to a certain extent, we bring this upon ourselves — most of us try to take in just too much of all the goodies that this age of unlimited digital access has brought us. Not to mention all the traditional sources such as TV, radio, billboards, and the other gazillion media pieces that hit us every day. It is no wonder that we feel overwhelmed. Daily, we have reason to HYPErventilate.

Although Ive taken a light approach in this writing, there are serious physical symptoms showing up in people who live large amounts of time online. Professors of psychiatry at Harvard have studied the consequences of technology on the human attention span and our ability to focus on core tasks. They have coined the term pseudo-attention deficit disorder (ADD). Although those of us who suffer from this disorder don’t truly have clinical ADD, we do live with a shortened attention span.

To help you in your fight against information overload, learn to recognize the daily happenings that produce the problems. Once you see the patterns, there are ways to counteract and defend against being overwhelmed:

Don’t allow the profusion of content to work against you.
Instead, modify the way in which you manage it.

Todays demand for what amounts to out of control multitasking,
and the deluge of information have fashioned a counterproductive
way of life. What a paradox this is: The more we attempt to do,
the less we actually get done… and the more swamped we are
with information, the less time we can effectively absorb it.

Use your Email filters and weed out the junk. A lot of what you
receive is the latest fad for spammers and will have identical
subject lines or phrases. It only takes a few moments to create
a filter, and this will refunnel all the repeat spam from your
inbox. Choose some keywords contained in the subject line or the
body of the message. This will filter out those Emails that match
your keywords.

In limiting the quantity of material that comes to you, you will
purge much of the source of your information overload. Once
youve accomplished this, you will have more time to spend doing
the things you need to do, for growing and developing your
business.

Here is the bottom line: Implementing uncomplicated strategies for dealing with information overload online today will bring great rewards in peace of mind and increased time management, in the future. You will find you will have more time for the things you really enjoy, and for being with those who mean the most to you. Instead of being a victim of the HYPErventilating Syndrome, you will discover that

Once in a blue moon, people will surprise you, and once in a while
people may even take your breath away.

~from Greys Anatomy, 2005, http://www.imdb.com/title/tt0413573/quotes

So. Again. Take a deep breath and dive right in. This time, youve tamed the Information Overload Beast, and you are in control.

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